Stepping into a managerial or leadership role is like setting foot in a fresh territory, full of opportunities to pick up new skills. Yet, what […]
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Guide to Overcoming Imposter Syndrome
The pressure for managers to showcase their problem-solving skills is ever-present in almost every organisation. As individuals ascend to managerial roles, they are thrust into […]
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Political Awareness in Organizational Dynamics
Understanding the intricacies of organisational politics is not merely a skill reserved for cunning manipulators; rather, it is a key element of empathy and emotional […]
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How to Develop New Managers?
Navigating the role of a middle manager can be a challenging feat, requiring a blend of operational expertise, communication finesse, and effective team management. In […]
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Harmonising Differences within Teams
Even in the most ideal circumstances, occasional disagreements and interpersonal friction are bound to surface. Conflict becomes a pronounced concern, particularly within team dynamics, where […]
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Navigating the 7 Ps for Marketing Excellence
In the intricate realm of marketing, the 7 Ps framework serves as a comprehensive guide, empowering organisations and managers to orchestrate impactful marketing strategies. Originally […]
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Demystifying Strategic Marketing
Marketing serves as the conduit for acquiring and retaining customers in business. While marketing encompasses various activities such as advertising, email campaigns, content publication, and […]
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How to Craft Compelling Marketing Copy
In the digital age, marketing copy has evolved into a versatile and crucial tool for businesses to connect with their audience. From text and images […]
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Strategies and Tips for Social Media Marketing
The advent of social media platforms has not only transformed personal communication but has significantly impacted how businesses connect with consumers. Social media marketing, utilising […]
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Essential Marketing Skills
Marketing has undergone a significant transformation in recent years, evolving into a more data-driven and scientific field. While creativity remains integral, the ability to leverage […]
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